Bank of America has observed that while revenue is growing faster than downloads, users are shifting how they spend their money.

App Store continued its growth trajectory in June, with global revenue rising 12% year over year, according to a research ...

As we’ve previously covered, Microsoft is working on another redesign of the Start Menu in Windows 11, and one of the new ...

To assign a category to your apps, visit the Pricing and Availability section in App Store Connect. Categories can be defined for apps or also for individual in-app purchases.

As I argued in my look at four years of App Store, “human curation” would be an important aspect to consider for the growth of the App Store.In just a few months, in fact, Apple has revamped the ...

Apple has slashed the number of app categories listed in the Mac App Store's Categories tab, an apparently intentional move that may irk Mac users and developers who rely on the tab to aid app ...

With the iPad slowly becoming available in 9 more countries, Apple has decided to give a much needed new look to the App Store categories. Overall, single categories now look just like the homepage of ...

Apple will begin using AI technology to power the discovery of apps on the App Store, the company announced at this week's Worldwide Developers Conference ...

Having apps ‘featured’ in the App Store could be hugely beneficial for downloads and revenue but isn’t a guaranteed way to find success, according to the latest report from Distimo. The analyst firm ...

In a change to the iOS App Store's user interface, Apple on Friday added featured apps to all categories, bringing selected software to the fore while making in-store navigation more accessible ...

The analysis here is limited to the U.S. App Store and was measured using Appfigures’ Mobile Market Index. This index tracks the downloads and revenues of the top 25 apps in each category and ...

Number of iOS apps at the end of 2008 and 2022 in specific App Store categories. In total, iOS developers have accumulated earnings exceeding $320 billion on the App Store between 2008 and 2022.