Amazon (AMZN) has admitted it is awash in fake reviews and has promised to crack down, having agreed with a U.K. regulatory agency to sanction users and businesses that engage in the practice.

Following its findings, Amazon took legal action against over 150 bad actors across the U.S., China and Europe that were attempting to solicit fake reviews on Amazon stores in 2023, Mond said.

The Coalition for Trusted Reviews, which Amazon, Trustpilot, employment review site Glassdoor, and travel sites Tripadvisor, Expedia and Booking.com launched last year, said that even though ...

We have teams dedicated to uncovering and investigating fake review brokers. In 2023, Amazon took legal action against more than 150 bad actors attempting to engage in reviews abuse across the U.S ...

Amazon has taken a decisive step to enhance the integrity of its e-commerce platform by pledging to crack down on fake reviews. The company has committed to the UK’s Competition and Markets ...

Amazon has vowed to improve its systems to tackle fake reviews on its online marketplace and act against sellers who "hijack" good reviews following a four-year investigation by the UK antitrust ...

Google is accusing Bigboostup.com, and its owner, Bangladesh-based Proloy Pondit, of publishing more than 1,000 fake reviews of businesses on Google Maps.

Amazon’s legal action comes after an in-depth investigation into these review brokers, which taken together claim to have more than 900,000 members willing to write fake reviews.

The pledges apply to Amazon's U.K. website. The company said in a statement that it has zero tolerance for fake reviews and that the measures build on Amazon's existing efforts to tackle them.